… and how to sell your home for 5–15% more than that … in ANY market.
✓ Free, private, and takes about 90 seconds.
… from Simplest to Most Accurate
MAKE YOUR SELECTION
One number or range — the lowest quality and most inaccurate. Built on deficient improvement and impediment data, so it’s easy to access but often very misleading whenever a property has impediments, or improvements made since it was last purchased.
Better quality than a basic estimate, and the basis for most bank desktop valuations. The algorithm still lacks accurate improvement and impediment data — but its real-time read on how many active buyers are searching for your type of property is genuinely useful, and it feeds the price-range analysis inside many Advanced CMAs.
The comparable market analysis most local agents use — built on just 3 selective sales. A relatively useless and misleading document: the sample is far too small and at odds with how buyers actually assess value. Active buyers weigh all relevant local sales, not a chosen few. We don’t produce low-grade standard CMAs.
Your home’s theoretical market value. This report layers multiple price-spectrum analyses and places your home inside the local spectrum of sales at a fair price point — measured against nearby homes considered superior, similar or inferior, and adjusted for your home’s characteristics and theoretical improvements or impediments.
The most accurate pre-listing read of your home’s theoretical market value. This on-site inspection takes in everything the Advanced (Offsite) report considers, then weighs it against the true calibre of your home’s actual improvements or impediments.
Nothing beats real market feedback through an optimised selling system. This is the most accurate representation of your home’s fair market value — and identifying your fair market value is what lets you then identify your home’s above-market value.
Part One — Your Theoretical Market Value
Why: this is what buyers see. When it’s useful: if your home has been owned 15 years or less without significant renovations. What’s useful: the range, not the ‘price guess’. The range gauges what a low-calibre home on your land is worth versus a high-calibre one — the algorithms are far sharper on land value than on the state of the house itself. Multiple data engines (CoreLogic, PropTrack, property.com.au) routinely disagree, which is the clearest illustration of how inaccurate these services are.
Standalone houses: a Street Sales Report — search your street name and suburb followed by ‘street report’ to see every sale in chronological order. Apartments/units: a Building Profile — search your building’s street-number address (not your unit number) plus ‘building profile’ for every unit sale in the block. This is exactly what your buyers know and do, so you need to know it too.
Three spectrums every prospective seller should build — all free on standard listing sites. First, a 1×1×50 analysis: all sales in the last year, within a 1 km radius, roughly 50% below to 50% above your rough value, sorted highest to lowest to form a spectrum. Then find where similar-value homes sit by working in from the superior and inferior ends. Second and third, stress-test it with the ‘home calibre’ spectrum (lock in your bedroom count) and the ‘land calibre’ spectrum (lock in a similar land size).
With your street/building report and all three spectrums generated, your home’s price zone should almost jump out at you. These reports tell you what buyers are currently getting for their money in every price zone — the exact work every active buyer does — so you begin completely in sync with the market. Critical: if you want your campaign to be a ‘race to the top’ rather than a ‘race to the bottom’, you have to start at the most realistic, current market price point.
Part Two — Your Real Market Value
Applied to your home and its campaign in an optimal fashion, the 5 P’s make your fair market value self-evident. The process has been proven over more than 10 years across all parts of Brisbane to attract more buyers, accelerate market feedback and amplify buyer competition — radically exposing what the bulk of the market believes your home is worth, and surfacing outlier buyers who are often 5–15% out of sync with its fair value.
Takes about 90 seconds. No obligation.