Some Of Our Norman Park Sales & Transformations
How We Differ From Other Local Agencies
We offer every client a one-of-a-kind All-Inclusive Staging, Styling and Selling real estate sales service that currently has no equal in the Brisbane marketplace.
Full service residential home sales, with the added benefit of world-class, low cost, home staging and styling.
Our unique sales process produces ACCELERATED buyer interest and ACCELERATED market feedback … and the end result? Significantly higher competition and consistent above-market emotional sales premiums.
We are proud to say that we are the most awarded real estate agency in Australia for home presentation having won 10 Housing Industry Of Australia Property Styling Awards.
We were also the only real estate agents included in the Courier Mail’s 2023 list of the 20 Best Property Stylists In South East Queensland, and our innovative business model has been recognised by the REIQ as recent finalists for the Best Innovation and Best Small Agency Awards, and by the REA Group (owners of realestate.com.au) as one of just 4 finalists for the ‘Most Influential Woman In Property’ GOLD REA Award.
Norman Park Experts
We have lived and sold in and around the Norman Park area for many years and have even designed, built, styled and sold two of the most iconic homes (featured below) in the entire region. We are strong advocates of practicing what we preach.
Both of these homes were sold for incredible suburb records at the time and both homes graced the covers of Home Beautiful magazine. A clear illustration of our focus on the power of presentation and attention to detail.
Our knowledge of the local area precincts in Norman Park is second to none, and our street, location and suburb sales records are well documented.
FREQUENTLY ASKED QUESTIONS - NORMAN PARK
- How long will it take to sell my property in Norman Park?
The Norman Park real estate market is thriving, with properties moving fast thanks to strong demand from a wide range of potential buyers. Whilst our sales times are always 3-5 times faster than other local agents (currently less than 10 days on the market), the most recent market data (middle of 2024) shows that houses in this dynamic suburb are selling in a median of 43 days, while units are moving even more swiftly, spending a median of just 27 days on the market. This rapid turnover is a testament to Norman Park’s unique appeal. In this dynamic market, median house values have shot up by more than 45% over the past three years and the suburb’s wide appeal continues to spark high demand.
It is an ideal time to consider selling. If you’d like to know more, contact our team at Cape Cod Residential on 0403 766 822 to discuss how we can support your property sale with our unique all-inclusive staging, styling and selling process, meeting your individual needs and ensuring your property stands out in the competitive market.
- How much is my property worth in Norman Park?
In the vibrant Norman Park market, property values have shown impressive growth over the 12 months to May 2024. However, stock is tight, with just 79 houses sold in Norman Park during that time, representing a 16% drop in activity compared to the previous year. Despite this dip, house values are on the rise, with the current median house value of $1.67 million marking a substantial 25.5% rise over the same period last year. Meanwhile unit sales have seen an impressive increase of 39.6% with 67 units sold over the past year, and the median unit value has risen by an 11.3%, reaching $722,000.
At Cape Cod Residential, we believe that understanding the true value of your property requires more than just looking at market trends. We recommend creating a Price Spectrum to assess the market value of your home. This is a comprehensive analysis of recent sales in your area, sorted from the highest to lowest prices. This market appraisal method (unique to Cape Cod residential) helps capture all relevant past sales and provides a clear picture of what buyers are willing to pay for similar properties. Knowing the unemotional price range of your home before starting your sales campaign is crucial for setting realistic expectations and identifying a good, above-market deal.
Every property is unique, and a detailed property appraisal will reveal its true potential. Our professional experience, in-depth market knowledge, and local expertise enable us to provide an accurate evaluation of your property’s value. Understanding how much your home is worth is crucial when deciding how to maximise its value when it comes time to sell. For personalised advice and support, just call Anne-Maree on 0403 766 822 or Luke on 0403 974 189. Our team is ready to provide you with a detailed assessment and guide you towards achieving top market value for your property.
To learn more about our methods and insights, visit our Truth Bombs blog for detailed articles and case studies.
- Should I put my Norman Park property on the market right now?
“Should I sell now?” is a common question we often hear at Cape Cod Residential. While the traditional advice suggests that spring is the best time to sell, the truth is that the optimal time to sell your home is simply ‘when your home is ready’. This is because you really only get one chance to get it right, and having a fully optimised, well-presented home is the most important consideration in terms of ‘the best time to sell’.
Currently, Norman Park is experiencing a seller’s market, with properties moving rapidly and demand remaining high. Houses are selling in a median of just 43 days, while units are even quicker at 27 days, indicating strong buyer interest and creating a favorable environment for sellers.
Before listing your property, it’s essential to ensure it is in excellent condition. Well-maintained and attractively presented homes tend to sell faster and for better prices. Additionally, staying informed about local changes, such as new infrastructure projects or economic shifts, can help you choose the right time to sell. Consulting with an experienced local agent can ensure your property is market-ready and that the timing is right for you.
Ready to take the next step, or just want to discuss your options? Call Anne-Maree Russell at Cape Cod Residential on 0403 766 822. We’re here to guide you through the selling process with expert local insights, tailored advice, and personalised support.
- How can I make my property appeal to buyers?
Making your property irresistible to potential buyers involves more than just a few cosmetic touch-ups; it’s about highlighting features that reflect the lifestyle that Norman Park offers. Here’s how you can make your home stand out in this competitive market:
Emphasise the local lifestyle: Norman Park is known for its blend of city convenience and natural beauty. Ensure your marketing materials showcase your property’s proximity to local parks, schools, and shopping precincts. Highlight features such as scenic views, easy access to Wilson Park and Vectis Street Park, or proximity to the vibrant Bennetts Road shops and cafes, which are significant attractions for potential buyers.
Style to impress: At Cape Cod Residential, we take pride in our award-winning property styling and staging services. Led by Anne-Maree Russell, our team ensures your home is presented in its best light. Anne-Maree’s expertise has garnered numerous accolades, including the prestigious 2020 International Home Stager of the Year award from the Real Estate Staging Association and currently 10 Housing Industry Of Australia Property Styling Awards. We customise our staging and styling to appeal to Norman Park’s demographic, creating inviting spaces that resonate with young professionals and families alike.
Incorporate contemporary enhancements: Modern amenities are highly valued by Norman Park buyers. Consider integrating energy-efficient appliances, smart home features, and contemporary design elements. Even small enhancements, such as installing modern light fixtures or adding sustainable materials, can significantly boost your home’s appeal and market value.
Boost curb appeal: First impressions are crucial. Make sure your home’s exterior is inviting with well-maintained landscaping, a tidy driveway, and an attractive entryway. Simple touches like planting flowers, repainting the front door, or updating outdoor lighting can dramatically enhance your home’s curb appeal.
Maximise natural light: A bright and airy home feels more spacious and welcoming. Keep windows clean and unobstructed and use light curtains or blinds to allow maximum sunlight. Opt for bright, neutral wall colours to make spaces feel larger and more open.
Document your improvements: If you’ve made significant upgrades or repairs, have all relevant documentation ready. Providing potential buyers with this information can increase their confidence in the value of your home.
Cape Cod Residential specialises in transforming properties to achieve their full potential in the market. If you’re considering selling and need expert advice, contact us on 0403 766 822. Our team is dedicated to helping you achieve top market value with our tailored strategies and award-winning styling services.
- I’ve decided to sell. What do I need to get ready?
Congratulations on deciding to sell your home! Preparing your property can significantly impact how quickly it sells and the price it achieves. At Cape Cod Residential, we understand the importance of making your home stand out in the vibrant Norman Park market. First and foremost, familiarise yourself with the local real estate market. Norman Park’s market is fast-moving, and understanding current trends is crucial. We provide a comprehensive market analysis to help you set a realistic price for your property.
Ensure your property is in top condition by conducting a pre-selling building and pest inspection. Address any minor repairs like fixing leaky taps, squeaky doors, or chipped paint. In addition, as Australia’s most awarded real estate agency for home presentation, we will ensure your home is presented in its best light through our in-house professional staging services that highlight your home’s potential and appeal to a broad range of buyers.
Boosting your property’s curb appeal is essential. Simple steps like tidying the garden, repainting the front door, or cleaning the driveway can significantly enhance your home’s exterior. Declutter and depersonalise your home to allow buyers to picture themselves living there. Gather all necessary documents, including records of home improvements and warranties, to prevent delays during the sales process. Ensure you’re up to date on compliance and legal issues specific to Norman Park. Work with a real estate agent who has an in-depth understanding of the local market. Our agents at Cape Cod Residential provide expert guidance and support, backed by our unique all-inclusive approach to staging, styling, and selling your home.
Getting your home ready to sell might seem overwhelming, but with the right strategies and support, you can navigate it effectively. Enhancing your property’s exterior and interior, preparing documentation, and ensuring compliance can make a significant difference. For personalised advice and support, just call Anne-Maree Russell at 0403 766 822 Let us help make your property shine and achieve top market value.
- Should I auction my property?
At Cape Cod Residential, we believe that while auctions can sometimes achieve high prices, they come with significant risks and limitations. Auctions are designed to determine the market value of a property by gathering multiple bidders to compete openly.
However, achieving an above-market price at auction requires a perfect storm of multiple emotional buyers with the same maximum financial capacity bidding against each other at the same time. This scenario is rare and unpredictable.
Auctions also limit the pool of potential buyers to those who can make unconditional cash offers on the day of the auction. This excludes buyers who may need a short finance period or other conditions but could potentially offer a higher price.
Additionally, auctions provide unnecessary transparency to buyers about the level of interest and pricing, which can anchor the highest bid to the second highest bid. This transparency can reduce the chances of achieving an above-market price, as buyers are aware of their competition’s limits.
Conversely, an Optimised Private Treaty approach allows for a broader range of strategic negotiations. It only takes one emotional buyer who perceives competition to drive up the price significantly.
The Optimised Private Treaty sales method provides more reliability and flexibility, allowing buyers to submit offers with and without conditions, which broadens the buyer pool and increases competition. Optimised Private Treaty campaigns generate faster sales due to accelerated buyer interest and market feedback. This method also gives sellers more control over the process, reducing the reliance on a single event like an auction day.
Our experience at Cape Cod Residential shows that a well-executed private treaty campaign will always out-perform auctions in terms of sales speed and price consistency. In fact, this has been fully documented in Australia’s only comprehensive property styling study titled ‘The Impact Of High-Calibre Property Styling On Residential Property Sales’, a joint publication by the Interior Design Association and Cape Cod Residential. This study showed that a highly effective private treaty approach produces consistent sales success over an above that experienced using an auction sales methodology. In summary, while auctions can sometimes achieve high prices, they come with higher risks and limitations. An Optimised Private Treaty approach offers a more predictable, lower-risk pathway to securing an above-market price. For more detailed advice tailored to your specific situation, contact us on 0403 766 822.
For more insights, visit our Truth Bombs blog and read about our successful strategies and case studies.
- What makes Cape Cod Residential stand out from the rest?
We operate Brisbane’s MOST UNIQUE real estate model that consistently produces Brisbane’s the MOST UNIQUE real estate results.
For more than 10 years, almost every home we’ve listed has been sold in less than 14 days. No other Brisbane real estate agency has sold more properties at faster rate, across more suburbs, for a longer period of time.
We offer every client a one-of-a-kind All-Inclusive Staging, Styling and Selling real estate sales service that currently has no equal in the Brisbane marketplace.
Through the unique integration of world-class property styling and pricing positioning, combined with cutting edge promotional and negotiation techniques, our sales process produces accelerated buyer interest and accelerated market feedback … and the end result? Significantly higher competition and consistent, above-market, emotional sales premiums.
We specialise in Optimised Private Treaty sales, which allows for strategic and controlled negotiations that result in higher sale prices. This approach provides flexibility for buyers to submit offers with and without conditions, broadening the buyer pool and increasing competition. Our experienced agents are skilled in managing this process to ensure the best possible outcome for your property.
Our commitment to providing a far more comprehensive market analysis helps you understand current trends and set realistic price expectations. This, combined with our personalised service, ensures that we develop a tailored marketing strategy that highlights your property’s unique features. Our proven track record of achieving consistently faster sales and higher prices, coupled with our dedication to providing comprehensive support at every stage of the selling process, makes Cape Cod Residential the top choice for selling your property.
For more information about how Cape Cod Residential can help you achieve the best possible outcome for your property sale, contact us at 0403 766 822.
“The evidence supporting the benefits of the sales methodology used in this study, and its ability to produce CONSISTENTLY HIGHER PRICES AND FASTER SALES TIMES, is overwhelming” – Excerpt by P. Coulson, President – Interior Design Association describing Cape Cod Residential’s unique sales performance as detailed in Australia’s Only Comprehensive Property Styling Study.